232411 GRAPHIC DESIGNER
Alternative Title: Graphic Artist
Plans, designs, develops and prepares information for publication and reproduction using text, symbols, pictures, colours and layout to achieve commercial and communication needs with particular emphasis on tailoring the message for the intended audience.
Skill Level: 1
Specialisations:
Exhibition Designer
Film and Video Graphics Designer
Publication Designer
Indicative Skill Level:
In Australia and New Zealand:
Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification (ANZSCO Skill Level 1).
Tasks Include:
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Determining the objectives and constraints of the design brief by consulting with clients and stakeholders
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Undertaking research and analysing functional communication requirements
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Formulating design concepts for the subject to be communicated
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Preparing sketches, diagrams, illustrations and layouts to communicate design concepts
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Negotiating design solutions with clients, management, sales and production staff
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Selecting, specifying or recommending functional and aesthetic materials and media for publication, delivery or display
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Detailing and documenting the selected design for production
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Supervising or carrying out production in the chosen media
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May archive information for future client use